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Frozen Foods - Fresh Ideas. Great Taste.


On Thursday, September 21, 2006, AFFI announced that it had joined together with the National Frozen & Refrigerated Foods Association (NFRA) to develop and release a frozen food industry logo and tagline with the common objective to grow and advance the frozen food category.
 
AFFI utilizes the new logo and tagline to compliment existing category promotion efforts through the Fresh Look Initiative. The message “Frozen Foods – Fresh Ideas. Great Taste.” is consistent with the messaging of the Fresh Look Initiative and invites consumers, policymakers, retailers, foodservice providers, opinion leaders and the media to take a fresh look at the benefits of frozen foods.
 
Read more about how AFFI uses the frozen food industry logo and tagline!
 
September 21, 2006
 
 
September 21, 2006
 
 
September 21, 2006
 
 
September 21, 2006
 
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